Ready to Take Your Online Presence
Beyond SEO?
It’s Time for Digital Coherence.
You’ve got the website, social profiles, probably some fantastic content, but is it all working together like it should? Without alignment, your online presence may feel fractured and inconsistent. A disjointed strategy can cost you conversions, engagement, and credibility. Now’s the perfect time to pull it all together.
With AI's growth since 2023, search is changing. Google is expected to lose 25% (or more) in their share of traffic due to AI and how people are changing how they find things online.
This makes digital coherence extremely important. It's a mix of things you are already aware of like search engine optimization, content, user intent and all of the places you show up online. The best part? It's something you can control.
No confusion, nothing out dated. Clarity that makes sense to the algorithms, to AI, to people. When this happens, it allows you to shine because your presence will be more easily understood by search engines, AI agents and algorithms alike. And it makes it easier for your people to find you.
Artificial Intelligence (AI) and AI-generated content are reshaping online search and SEO. These innovations empower brands to produce engaging, scalable content, opening new avenues for marketing and enhancing online visibility. Yet, this evolution also brings challenges as search engines like Google refine their algorithms to reward original content and penalize low-quality, AI-generated outputs. (Google's March 2024 update, anyone?)
That’s where I come in. Work with me and we'll dive deep into your digital ecosystem—making sure every part of your online world is connected, aligned, and performing at its best.
What Is Digital Coherence?
Think of your online presence as a constellation—a network of stars, each representing your website, social media profiles, content, and every digital touchpoint you’ve created. On their own, they’re just scattered points of light. But when they’re connected and aligned, they form a clear, recognizable shape that guides your audience right to you. That’s Digital Coherence. It’s about making sure all the elements of your online ecosystem—your content, messaging, SEO, and more—work together seamlessly to create a unified brand experience. When everything is in sync, your digital presence becomes more than just functional; it becomes magnetic, drawing in your audience and keeping them engaged.
Digital coherence happens at the intersection of your website, your social media and includes SEO elements like keywords, strategy and technical elements plus your messaging and the content you present.
With AI and search evolving daily, digital coherence is the key to staying ahead. Google may be losing its monopoly on search traffic, but you still control how your business shows up online—and that’s what we’ll optimize.
The Digital Coherence Project
We’ll connect the dots between your platforms, your website, and your content to create a digital ecosystem that doesn’t just look good—it works seamlessly. This goes beyond a typical audit. We’re building a cohesive online presence that aligns with your business goals and stands out to search engines and AI alike.
Technical SEO & User Experience
Think of this as the foundation check for your website. We’ll dig deep into your site’s structure, finding what’s working and what’s not. Broken links? Slow load times? SEO gaps? This audit has got it covered. The result? A detailed report on what’s holding your site back and clear, actionable steps to fix it.
SEO & Keyword Strategy
SEO is the backbone of any digital presence. We’ll conduct keyword research to uncover what your audience is actually searching for, giving you a strategy that drives organic traffic and aligns with their intent. No more guessing—just a clear roadmap to attract the right audience.
Digital Coherence Deep Dive
Here’s where things come together. We’ll look at how your website, social media profiles, and content all work together—or don’t. We’ll check for broken links across your platforms, inconsistent messaging, and opportunities for improvement. Think of it as a tune-up for your entire online presence.
Analytics & Competitive Analysis
If you’re not looking at the data, you’re flying blind. We’ll use analytics to uncover where you’re excelling and where you’re losing visitors. We’ll also analyze what your competitors are doing, finding ways to keep you ahead of the curve.
Tailored Strategy Plan for Long-Term Success
After auditing, researching, and connecting the dots, you’ll get a personalized strategy to keep your digital presence aligned and thriving. This isn’t a one-size-fits-all solution—it’s built specifically for your business, ensuring long-term success in a changing digital landscape.
Why Digital Coherence Matters
- Trust: A coherent online presence builds trust with your audience.
- Clarity: Make it easier for potential customers to understand who you are and what you offer.
- Consistency: Across your website, social media, and content, consistency is key to engagement and conversions.
- Impact: In a crowded online space, digital coherence makes you the clear choice for customers.
Who Is This For?
If you’re a business owner, entrepreneur, or marketing manager looking to bring clarity and strategy to your online presence, this is for you.
- Your website feels almost there, but something’s missing.
- You’re putting out content, but it’s not connecting with your audience.
- Your social profiles and website feel disjointed and out of sync.
If any of this sounds familiar, we need to talk.
Why Work With Me?
I’ve been in this digital game since before Google was even a thing. With over 27 years of experience in SEO, web design, and digital strategy, I’ve seen how the online world has evolved—and I know how to keep up. I coined the term Digital Coherence because I saw too many businesses spinning their wheels with scattered digital presences. I’m here to help you fix that.
What You’ll Walk Away With:
- A technical SEO audit with clear, actionable fixes
- A keyword strategy to drive the right traffic to your site
- A fully connected, coherent digital ecosystem that works across platforms
- A long-term strategy that keeps you ahead in a constantly changing digital world
Get Started Today
This program is part audit, part consulting and training and all insight, as we work together on your business and how you show up online.
I've been exploring the digital universe since the 90's, from the early days of search engines to today's AI wave. This program is the result of decades of experience in websites, social media, SEO, and content, all fine-tuned to help you master the current digital landscape.
I even wrote the book on Digital Coherence, distilling everything I’ve learned into a guide that helps businesses create a seamless, interconnected online presence—because mastering today’s digital landscape requires more than just scattered tactics, it demands a unified strategy.
If you’re ready to get serious about your digital strategy and finally align all the moving parts of your online presence, let’s talk.